Our blooms are currently exclusively available in Dubai


Privacy Policy

We, at House of Flowers, place high importance on the confidentiality and safety of our patrons and their information. This privacy policy is designed to guide you on how we gather, manage, and safeguard your data on our platform. By interacting with our website and services, you implicitly agree to the data handling practices outlined in this policy. Please note that, should you fail to provide essential data when requested, we may be unable to render services to you.


We accumulate both Personal and Non-Personal Information for website functionality and service provision. Personal Information encompasses data that can identify you or be linked to you, including your name, contact details, and any other private details. Non-Personal Information relates to unidentifiable data, typically used for website enhancement and statistical analysis.

Our platform will solicit Personal Information to offer our services, and such information may also be voluntarily provided by you during registration or other interactions. Non-Personal Information collected, on the other hand, pertains to aggregated or statistical data, which helps us refine our services.

Some services require online registration, for which we collect and maintain a comprehensive record of:

We may also record voluntarily disclosed information, such as survey responses or demographic data. If you participate in our promotions or contests, the corresponding data will be gathered.


Your data is primarily used to enhance our services and our website. We refrain from selling or revealing your data, barring instances necessitated by the services you avail or mandated by law. Your information might be shared with third-party service providers vital to our services, like payment processors, strictly for service-related use. Under certain legal requirements, we may be compelled to disclose your data.

If you choose to receive text messages, we will collect relevant details, including your number and message reading status. You can opt out of this by texting “STOP” to our messages. Third-party advertising companies may use non-personal data about your visits for ad customization.


We use cookies and tracking pixels to facilitate your browsing experience, maintain your session, and gather data about your interactions with us. You can disable these functions in your browser settings.


We respect your privacy and offer options regarding your data usage. You can choose to decline future promotional communications and alter your subscription preferences at any time by reaching out to us. You also have the right to access, update, or close your account by contacting us.


If you participate and win in a contest or promotion, you agree to the disclosure of your personal information to third parties providing the prize, and for the announcement of your win.


Our services are not meant for individuals under 18 years of age. We do not knowingly collect data from minors. If we become aware of such data, we will take prompt action to delete it.


We may use third-party advertising companies to serve ads based on your non-personal data.


We take stringent measures to safeguard your data. Your information is stored behind secure networks, accessible only to a select few employees with unique access rights and confidentiality obligations. All sensitive data is transmitted through Secure Socket Layer (SSL) technology and encrypted in our databases. While we strive to ensure maximum security, we cannot guarantee absolute invulnerability and hold no liability for information theft or unauthorized access due to stolen passwords.


We reserve the right to modify this privacy policy periodically. Any substantial changes affecting your personal data usage or disclosure will be communicated to you prior to implementation, offering you an opt-out option.


By using our website, you are consenting to this Privacy Policy. We strongly recommend you review it thoroughly. If you have any feedback or queries related to privacy, please reach out to us at hof@desertgroup.ae

House of Flowers takes the privacy of our customers and those who visit our website and procure our products and services seriously. This privacy policy describes how and why we collect certain information and how we will help protect your privacy within our website. Our commitment to you is that we will not use or disclose information collected from you other than as described in this policy.

By visiting our website and utilizing our services, you are agreeing to the terms of this privacy policy and you are expressly consenting to the collection, use and disclosure of your Personal Information in accordance with this privacy policy.

Where we need to collect personal data to provide our services or required by law, and you fail to provide that data when requested, we will not be able to provide services to you.


In order to provide this website and our services, we collect and process certain Personal Information and Non-Personal Information.  Personal Information refers to a type of data that allows someone to identify or contact you, including, for example, your name, address, phone number, text (SMS, MMS), email address, as well as any other non–public information about you that is associated with or linked to any of the foregoing data. Non-Personal Information refers to a type of data that is not associated with or linked to your Personal Information; Non-Personal Information does not, by itself, permit the identification of individual persons. We collect Personal Information and Non-Personal Information, as described below.

We collect Personal Information as required to offer our services, as described in the Terms and Conditions, as voluntarily provided by you in the course of correspondence or registration, and as otherwise identified below. In addition, we collect Non-Personal Information such as anonymous, aggregate or statistical data to improve our website and services.

In order to use certain services, you will be requested to register online and create an online account. Some services may not require registration. We collect and maintain a record of all data provided when you create the online account and use our services, including but not limited to:

We may also collect and maintain records of information that you voluntarily provide to us. For example, we may ask you to participate in a survey, and may ask you to provide statistical information such as age, gender or other demographic data. However, unless such information is necessary for the Service or required by the Terms and Conditions, we do not require you to provide such information to us.  If you enter into a contest or promotion on our website, we will collect the information you provide to participate in such contest or promotion. If you provide us a feedback or contact us via email, we will collect your name and email address, as well as any other content included in the email, in order to send you a reply. 

We may also collect aggregate, summary, or other anonymous data, and may include, by way of example, statistics regarding popularity of particular pages within the website, or information regarding types of Internet browsers used to access the website.

How Do We Use Your Information?

We use the information collected to provide our services and to improve our website.  We do not sell or disclose your information, except with third parties specifically necessary to provide the service you purchased or as required by law.

We may also use the information collected to communicate with you to provide promotional materials about us, if you elected to receive such communication.  You can change your communication preferences and type of information you receive from us by using the unsubscribe function within our emails sent to you or by contacting us by mail or email. . As a necessary part of providing services, we may disclose information collected from you as described in this policy. For example, we may disclose certain Personal Information about you to our third party service providers (e.g., our third party payment processors), so long as they are only using the Personal Information to provide services to us.  Under certain limited circumstances, we may cooperate with legal investigations and/or we may be subject to legal requirements to disclose information collected through the Site or Services, such as, by way of example, to a court or a governmental agency, and our policy is to provide such cooperation and comply fully with all such legal requirements. We may also disclose Personal Information to protect or defend our customer’s rights or property and/or to investigate any violation or potential violation of the law, this privacy policy, or our Terms and Conditions.

You may elect to receive text messages from us.  When you sign up to receive text messages, we will send you information about promotional offers and more.  These messages may use information automatically collected based on your actions while on our sites and may prompt messaging such as cart reminders.  To the extent you voluntarily opt to have SMS notifications sent directly to your mobile phone, we receive and store the information you provide, including your telephone number or when you read a text message.  You may opt out of receiving text messages at any time by texting “STOP” to our text messages.  For more information about text messages, see our Terms and Conditions.

We may use third party advertising companies to serve ads when you visit our website. These companies may use non-personal information about your visits to this and other websites in order to provide advertisements about goods and services of interest to you. If you would like more information about this practice and to know your choices about not having this information used by these companies, please go to www.networkadvertising.org/managing/opt_out.asp.

If you enter and win a contest or other promotion, your consent to the disclosure of your personal information described below is a condition precedent to receiving the award or promotional products:(a) to the third party providing the prize for the contest or other promotion, solely to provide you such prize, and (b) announcing your name, city, state, and the fact that you won the contest or promotion. If we will be disclosing additional personal information in connection with a contest or other promotion, we will disclose that to you in a separate notice prior to your entering the contest or other promotion. By entering such contest or other promotion, you expressly consent to such disclosures.

Do We Use Cookies or Other Tracking Technologies?

Cookies are small files placed on a user’s computer by a website in order to facilitate use of that website. For example, a cookie may contain information about a user’s preferences, so that the website automatically complies with those preferences whenever the user visits that website. Tracking pixels are small HTML code snippets that collect information about user behavior and conversions. When you visit our website or open an email from us, we may create cookies and/or place tracking pixels for the purposes of facilitating and maintaining your current user session, and to collect information about how you interact with us, including your browsing and purchasing behavior.  We may combine various information we collected about you and use them to improve our website and your online experience.

If you wish to disable the cookies or tracking function, you may change the settings on your computer or internet browser accordingly. Please note that some of the functionality of this website may be compromised by blocking this function.  

Special Notice Regarding Children

This website is not directed to children and children are not eligible to use our services. Protecting the privacy of children is very important to us. We do not collect or maintain Personal Information from people we actually know are under 18, and no part of our Site or Service is designed to attract people under 18 years of age. If we later learn that a user is below 18 years old or younger, we will take steps to remove that user’s Personal Information from our databases and to prevent that user from utilizing the website and the service.

Changes To This Policy

If we change our privacy policy, we will post a notice of the change so that you are always aware of what information we collect, how we use it, and under what circumstances, if any, we will disclose it. We reserve the right to modify this privacy policy at any time, so please review it before disclosing personal information. If we make changes that materially affect our uses or disclosures of personally identifiable information that we have previously collected from you, we will notify you beforehand and provide a mechanism for you to opt out of the new use or disclosure.

What Choices Can I Make About My Information?

Because we respect your privacy, we may from time to time provide certain opportunities for you to indicate your preferences regarding how we use and/or disclose your information.

We may give you the option of declining any future offers or information about new products, promotions or services and our emails have procedures within them to cancel the receipt of any future mailings. To modify your email and text subscriptions, please let us know by contacting us via mail, email, or phone (see “Questions And Feedback” section below). Please include your full name and email address associated with your Account and a detailed description of your data request. In some cases, we may not be able to delete your information, and will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. Please note that you may continue to receive such communication for several days after you contact us, as some emails or text may have been in production and queued before the changes took effect.

We require our third party service providers to promise not to use such information except as necessary to provide the relevant services to us. Nonetheless, we do not maintain responsibility for the manner in which third parties use or further disclose Personal Information collected from you through the website or services, after we have disclosed that information to those third parties. If you do not want Company to use or disclose Personal Information collected about you in the manners identified in this policy as Necessary Communications and/or Necessary Disclosures, you may not use the Site or any Service.

The website may contain links to other third party websites. Please be aware that we are not responsible for the privacy practices or the content of such other websites. We encourage you to read the privacy statements of each and every website you visit. This privacy statement applies solely to information collected by us.

As a registered user, you may access or update your account by accessing your Account Profile, or by contacting us via mail, email, or phone (please see “Questions And Feedback” section below for contact information). You may also close your account by contacting us via mail, email or phone.  Please include your full name and email address associated with your Account and a detailed description of your request. If you chose to close your account, we may retain some information associated with your account for internal purposes such as backups, fraud prevention, investigations or legal compliance for a period necessary for that purpose.

How Do We Secure Your Information?

We implement a variety of security measures to maintain the safety of your personal information. Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. When you place orders or access your personal information, we offer the use of a secure server. All sensitive/credit information you supply is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our databases to only be accessed as stated above.

Furthermore, access to personal information is restricted within our own offices, so that only certain of our employees are granted access to information as appropriate to perform specific jobs and tasks (e.g., performing customer service).

Please be aware that, although we endeavor to provide security for information in our possession and control, no security system can prevent against all potential security breaches, and we bear no liability for uses or disclosures of information arising in connection with the theft thereof. Likewise, Registered Users are responsible for safeguarding the confidentiality of usernames and passwords, and we bear no liability for access to, or use or disclosure of, personal information, if such access, use or disclosure arises in connection with the theft or disclosure (whether intentional or negligent) of a password.

Questions And Feedback

We welcome your questions, comments, and concerns about privacy. Please send us any and all feedback pertaining to privacy, or any other issue on hof@desertgroup.ae

By using our website, you are consenting to this Privacy Policy. We strongly recommend you review it thoroughly. If you have any queries, please do not hesitate to contact us.

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